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Design different.

Max Popov is a Product Designer with deep expertise
in Tech & e-com, UX strategy, and creating solutions
that connect user needs to business goals

Design different.
Design leader with deep expertise in product design, UX strategy, and creating solutions that connect user needs to business goals
Cases
Read CV
2024 — present
Lead Product Designer @napolke
Lead Design of e-com solution for B2B marketplace
2022 — 2025
Senior Product Designer @TASSTA GmbH
Lead Design of multi platform solutions for public safety sector
2019 — 2022
Product Designer, UX & Growth specialist
I help companies with all things design: user research and product exploration design concepts and in-depth work on interfaces and websites
2014 — 2018
UX/UI Designer @we.designbureau
I Worked as designer for Digital design agency, organized and led design process, supervised projects, communicated with stakeholders, worked on UX and UI
About
I hold a Master’s degree in information system design and began my career as a web designer and marketing specialist. I have successfully transitioned into product design, leveraging this background to create more useful and user-centered products.
Design Leading Features Integration Product Vision Design Systems

I’m responsible for UX strategy and the full product design cycle — from research and concept to final UI design and handover to development. I coordinate the design process, ensure the quality of the final product, and participate in shaping the product vision.

I help quickly launch and integrate features into production, conduct A/B tests, and find the best solution for users and businesses. I create clear and useful UI and have experience working on all surfaces (wearables, smartphones, tablets, desktop, web).

I shape the product vision, translating business goals and user insights into a compelling and coherent concept for the future product. I’m responsible for ensuring this vision isn’t just an abstract idea, but is visually and interactively embodied in prototypes and interfaces, connecting the brand to the interface. My job is to make the strategy tangible and understandable for all team members, ensuring a unified and high-quality user experience at all stages.

I’m responsible for implementing and developing the design system for the product and marketing teams. I ensure its integrity, scalability, and relevance by creating component libraries and clear guidelines. This allows us to speed up development, improve interface consistency, and maintain a high-quality user experience across all products.

Cases

na_polke B2B marketplace  

na_polke is an app for wholesale purchases for non-chain retail stores and HoReCa.
I launched an updated search, catalog, product cards and supervised the design system.

Search with voice dialing
and barcode scanning

Shopping cart UX

Patrols managment system

Flexible system for public safety. Its features include the most powerful map tools service along with multiple scheduling and online management, task manager, voice and video communications, messaging, GPS tracking and more.

Life Design — habits tracker with AI assistant

Life design is a start-up from Netherlands which help people to transform aspirations into reality by setting long-term aspirations and break them down into manageable subgoals and daily habits.

iPad dispatcher app for public safety

All-in-one powerhouse for mission critical services that connects you to people in a variety of ways in a wide range of situations. Its capabilities comprise voice and video calls, messaging, map tools, journals and more.

mobile client app for mission critical

iOS & android apps
including versions for Apple CarPlay and Android Auto
Watch app design
Implementation of WearOS version

About

10 years experience of launching products and features in B2B, B2G, B2C services, business development, products management and team leading.

Through design, I reduce time to market, improve business performance and customer responsiveness, making my customer service experience as convenient as possible.

Read CV

Background

I studied Applied computer science in economics (Master’s degree), started as web designer and marketing & growth specialist. I have successfully transferred my experience to product design, it helps make products more useful and convenient.

I help companies with all things design: in-depth work on interfaces and websites, as well as user research and product design concepts.
I join every project with maximum involvement and interest, striving for the best result.